Google Ads —
smarter and
unified.
Search and Shopping (Merchant) campaigns — managed end-to-end from one dashboard. Real-time ROAS tracking, keyword intelligence, and automatic bid optimization.
2
Goals: Search + Shopping
Daily
Keyword + bid tuning
60s
Account connection
3.8×
ROAS
₹18.4
CPC
142
Conversions
Campaign Performance
Brand Search
Non-Brand Search
Shopping — Core
Shopping — Catalog
Insight
Raise Shopping budget 12% — top products scaling well. Projected ROAS lift: +0.4×
SEE IT IN ACTION
See Google Ads Management in action.
Watch SkaleupAI audit an existing Google Ads account, surface top optimization opportunities, and apply recommended changes in real time.
1:24
Demo length
Every
Step shown end-to-end
You
Approve what goes live
THE PROBLEM
Google Ads is the highest-intent ad channel available. Most teams barely scratch the surface of what it can do.
Dozens of settings and signals. Most teams guess.
Without the expertise to navigate keyword bidding, Shopping bid strategy, and audience layering — budget leaks through the cracks daily.
Bidding decisions made without performance data.
38% of Google Ads budget is wasted on poor bid strategies. Without continuous independent oversight, you're paying for clicks that don't convert.
Performance dips go undetected for days.
ROAS, CPC and budget shifts all affect performance silently — by the time you see it in a report, the damage is done.
THE SOLUTION
One dashboard for Search and Shopping. Continuous optimization 24/7.
SkaleupAI brings your Search and Shopping campaigns into a single unified view with SkaleupAI continuously monitoring, recommending, and applying improvements — giving you the performance of a dedicated PPC specialist at a fraction of the cost.
Keyword Intelligence
Continuous analysis of keyword performance — identifying high-cost, low-converting terms for exclusion and high-opportunity queries for budget scaling.
Smart Bidding Oversight
SkaleupAI selects the optimal bidding strategy per campaign type — based on maturity stage, conversion history, and campaign objective.
Audience Optimization
In-market, affinity, and custom intent audiences built and optimized per campaign objective, with bid-strategy changes recommended for your approval.
Real-Time ROAS Tracking
Search and Shopping visible in one view — ROAS, spend, CPC, and quality score tracked live, with anomaly alerts when performance shifts.
HOW IT WORKS
From connection to continuous optimization.
Connect once — SkaleupAI handles the rest, with your approval at every key step.
Connect
Link Google Ads account — 60 seconds, no API key.
Audit
Full account audit surfaces top 10 opportunities instantly.
Optimize
Bids refined, keywords tuned, audiences adjusted.
Report
Live ROAS, CPC, CTR across Search and Shopping.
CAPABILITIES
Every Search and Shopping lever — intelligently managed.
Search Campaign & Keyword Intelligence
SkaleupAI manages keyword bidding, match types, and negative keyword pruning continuously. SkaleupAI analyses your Search Term Reports daily — identifying irrelevant queries draining budget and flagging them as negatives for your approval. High-performing queries promoted to exact match for maximum control and efficiency.
- Automated negative keyword identification and daily application
- Search term to keyword promotion recommendations
- Quality Score improvement action plans with priority ranking
- Match type optimisation per campaign objective
Keyword & Search-Term Actions
buy running shoes online
cheap free shoes
nike air zoom pegasus
women's trail shoes
142 search terms reviewed today · 18 negatives recommended
Merchant / Shopping Campaigns
Shopping campaigns run on your Google Merchant Center product feed. SkaleupAI structures your Shopping campaigns, groups products the way they actually sell, and optimises bids at the product level so your best-margin items get the budget — managed together with Search from one dashboard.
- Shopping campaign structure and product grouping
- Product-level bidding tied to margin and ROAS
- Shopping vs. Search budget allocation per objective
- Priority and inventory-based bidding across your catalog
Shopping Product Performance
Running Shoes — Men
Trail Jacket — Blue
Yoga Mat — Pro
Catalog
Product-level bids across 2,480 products · updated daily
Real-Time ROAS & Anomaly Detection
Your Google ROAS is tracked continuously — not in Friday's report. When performance shifts (ROAS drops, CPC spikes, creative fatigue, seasonality), SkaleupAI detects it within hours and surfaces the probable cause with a specific recommended response and estimated budget impact.
- Real-time ROAS deviation alerts with causality analysis
- ROAS, CPC and CPM shift detection with recommended responses
- Budget pacing vs. plan monitoring per campaign
- ROAS deviations surfaced with likely cause
ROAS Anomaly Monitor
LiveSearch — Brand
Likely cause: CPC spike +34%
Shopping — Core
CPM rising
Monitoring 6 campaigns · alerts in real time
THE COMPARISON
SkaleupAI Google Ads vs. doing it manually.
Capability
SkaleupAI
Doing It Manually
Traditional Agency
Negative Keywords
Bid Strategy Selection
Wasted Search Terms
ROAS Visibility
Setup Time
Monthly Cost
● Highlighted rows = unique SkaleupAI advantages
WHAT YOU GET
What SkaleupAI does for your Google Ads.
Every
search term reviewed, daily
Negatives recommended for approval
Every
rupee tracked to ROAS
Real-time, per campaign
Every
Shopping product bid-managed
Product-level bidding
TRUST & CONTROL
Full intelligence — complete human control.
SkaleupAI is a co-pilot — you stay in control. Every recommendation is explained. Every action requires your approval. Every risk is flagged before it costs you money.
Transparent Reasoning
Every recommendation comes with a written explanation — the platform score breakdown, the data it used, the specific reasoning. You understand exactly why SkaleupAI made each decision.
- Written reasoning for every recommendation
- Data sources cited per decision
- Score explanation in plain language
Nothing Launches Without You
Every campaign, post, and budget change requires your explicit approval. Edit any element, regenerate any section, or reject entirely. SkaleupAI prepares, you decide.
- One-click approval gate on all campaigns
- Full edit access before anything goes live
- Veto power at every stage — always
Built-In Risk Prevention
Before any campaign publishes, SkaleupAI scans for policy violations, landing page issues, and audience targeting conflicts. A pre-flight check that protects your ad account.
- Platform policy compliance scanning
- Ad account health protection
- Budget anomaly alerts in real time
Your data. Your campaigns. Your approval. Always.
WHO IT'S FOR
Built for every team tired of guessing.
Whether you're a founder running your own ads or a team managing 10 brands — SkaleupAI was built around how you actually work.
Startups & Founders
Launch and scale paid campaigns without a dedicated marketing team. SkaleupAI makes platform-level decisions for you — so every rupee goes where it works.
Marketing Agencies
Manage multiple client accounts from one unified view. campaign creation takes minutes, not days — so your team can focus on strategy.
E-commerce Brands
Run high-ROAS product campaigns across Google, Meta, and YouTube simultaneously. SkaleupAI tracks performance per channel and tells you exactly where to shift budget.
In-House Marketing Teams
Replace multiple fragmented tools with one unified platform. Replace manual reporting with one unified view and evidence-backed recommendations your team can act on immediately.
FAQ
Frequently Asked Questions
Google Ads, answered.
Google Search and Shopping (Merchant) campaigns. We deliberately skip Performance Max and Display — instead of handing your budget to Google's black box, we keep the decisions visible and in your control.
No. SkaleupAI surfaces negative keywords, bid-strategy changes and budget shifts as recommendations for your one-click approval. The only thing it applies on its own is a reversible pause on a campaign that is clearly losing money.
About 60 seconds. Once connected, SkaleupAI reads your live campaigns and starts surfacing recommendations.
Yes — it structures Shopping campaigns, groups products the way they sell, and optimises bids at the product level, managed together with Search from one dashboard.
Never. SkaleupAI is a decision co-pilot — every money-moving action waits for your approval.
Connect your Google Ads and let SkaleupAI take over optimization.
60-second connection. continuous optimization starts immediately. Full control always yours.